Cituna vs Profound
Cituna: AI visibility tracker for seven AI engines, with a site's Search Console data alongside. Profound: AI marketing platform that tracks brand visibility in AI answers and runs content agents. Here is how they compare on price, free plan, platforms and the jobs each does best, from each vendor's own pages.
| Cituna | Profound | |
|---|---|---|
| What it is | AI visibility tracker for seven AI engines, with a site's Search Console data alongside | AI marketing platform that tracks brand visibility in AI answers and runs content agents |
| Pricing | Free trial | Contact sales |
| Free plan | No | No |
| Cheapest paid plan | $31/mo billed annually (Starter) | Not published |
| Free trial | 3-day free trial of Starter; a card is required, and it becomes Starter ($39/month) unless cancelled | 7-day free trial: 50 prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits |
| Platforms | Web, API | Web, API |
| Integrations (vendor's figure) | Not stated | Not stated |
| Open source | No | No |
| Made by | Eternum Capital FZE LLC | Profound |
Choose Cituna if…
- The job is checking whether AI assistants name a business when buyers ask about its market.
- The job is tracking AI visibility alongside a site's Google Search Console data.
Choose Profound if…
- The job is running AI visibility tracking and content agents for a large brand in one platform.
- The job is auditing AI visibility for agency prospects and clients.
Still weighing it up?
If neither is quite right, Cituna and Profound are also compared with their other rivals: Profound vs Peec AI, Profound vs AthenaHQ and Cituna vs Peec AI.
What Cituna does
- Daily checks on ChatGPT, Perplexity, Gemini, Claude, Grok, Google AI Overviews and Google AI Mode on every plan
- Records which brands each engine names and which pages it cites
- Google Search Console integration on every plan, with buyer questions drawn from your own Search Console queries
- Written fixes, such as schema, FAQ markup, llms.txt and articles, with gaps ranked by impact and effort
- Publishes to CMSs including WordPress, Shopify, Wix, Webflow and Ghost
- API and MCP access: read-only on Starter, write actions from Pro
Watch out for
- No free plan; the 3-day trial needs a card and becomes a paid Starter plan unless cancelled
- Does not track Microsoft Copilot
- Starter tracks 10 buyer prompts for one brand; competitor tracking is listed from Pro
What Profound does
- Answer Engine Insights: brand and competitor visibility, citations, sentiment and ranking in AI answers
- Enterprise tracking across up to 9 engines, including ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude and Google AI Overviews
- Prompt Volumes: estimates of what people ask AI assistants
- AI Marketer agent and reusable Agents for research, content and reporting, run on credits
- Agent Analytics for AI-sourced traffic, with integrations for Cloudflare, Vercel, Akamai, AWS, Fastly and WordPress
- ChatGPT Shopping tracking on Enterprise
Watch out for
- No self-serve plan for brands: after the 7-day trial, Enterprise is priced by quote
- The trial uses a recommended prompt set that cannot be customised and covers three engines
- Agents run on credits, and more than the allotment needs an Enterprise package
Questions
Do Cituna and Profound have free plans?
Neither has a free plan. Cituna offers a 3-day free trial of Starter; a card is required, and it becomes Starter ($39/month) unless cancelled. Profound offers a 7-day free trial: 50 prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits.