Automate Basics

Profound vs Peec AI

Profound: AI marketing platform that tracks brand visibility in AI answers and runs content agents. Peec AI: AI search analytics that track brand visibility, position and sentiment in AI answers. Here is how they compare on price, free plan, platforms and the jobs each does best, from each vendor's own pages.

Compiled by · Facts checked 24 September 2026

Profound

Contact sales

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Peec AI

Free trial · from $80/mo

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ProfoundPeec AI
What it isAI marketing platform that tracks brand visibility in AI answers and runs content agentsAI search analytics that track brand visibility, position and sentiment in AI answers
PricingContact salesFree trial
Free planNoNo
Cheapest paid planNot published$80/mo billed annually (Starter)
Free trial7-day free trial: 50 prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer creditsFree trial offered (length not stated on the pricing page)
PlatformsWeb, APIWeb, API
Integrations (vendor's figure)Not statedNot stated
Open sourceNoNo
Made byProfoundPeec AI GmbH

Choose Profound if…

  • The job is running AI visibility tracking and content agents for a large brand in one platform.
  • The job is auditing AI visibility for agency prospects and clients.

Choose Peec AI if…

Still weighing it up?

If neither is quite right, Profound and Peec AI are also compared with their other rivals: Profound vs AthenaHQ and Semrush AI Visibility Toolkit vs Ahrefs Brand Radar.

What Profound does

  • Answer Engine Insights: brand and competitor visibility, citations, sentiment and ranking in AI answers
  • Enterprise tracking across up to 9 engines, including ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude and Google AI Overviews
  • Prompt Volumes: estimates of what people ask AI assistants
  • AI Marketer agent and reusable Agents for research, content and reporting, run on credits
  • Agent Analytics for AI-sourced traffic, with integrations for Cloudflare, Vercel, Akamai, AWS, Fastly and WordPress
  • ChatGPT Shopping tracking on Enterprise

Watch out for

  • No self-serve plan for brands: after the 7-day trial, Enterprise is priced by quote
  • The trial uses a recommended prompt set that cannot be customised and covers three engines
  • Agents run on credits, and more than the allotment needs an Enterprise package

What Peec AI does

  • Visibility, position, sentiment and share of voice tracked daily against competitors
  • Self-serve plans track 3 models of your choice, such as ChatGPT, Google AI Mode, AI Overviews, Microsoft Copilot and Gemini, with more as paid add-ons; up to 13 on Enterprise
  • Source analytics: the domains and URLs AI engines cite, classified by type
  • Prompt suggestions, prompt volume scores and tagging by topic, persona and region
  • Gap analysis and recommended actions
  • Crawl insights and AI referral tracking through CDN and analytics integrations

Watch out for

  • No free plan; the cheapest plan tracks 50 prompts on 3 models
  • Each extra model costs extra on every self-serve plan
  • API access and SSO are Enterprise-only

Questions

Do Profound and Peec AI have free plans?

Neither has a free plan. Profound offers a 7-day free trial: 50 prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits. Peec AI offers a Free trial offered (length not stated on the pricing page).

Every fact here comes from each vendor's own pages; the sources are listed on the Profound and Peec AI pages.