Cituna vs Otterly.AI
Cituna or Otterly.AI? Here is how they compare on price, free plan, platforms and the jobs each does best, from each vendor's own pages.
| Compared on | Visit | Visit |
|---|---|---|
| What it is | AI visibility platform that checks seven AI engines daily, writes the fixes and plans your outreach | AI search monitoring for brand mentions and website citations |
| Free plan | No | No |
| Cheapest paid plan | $49/mo (Starter)Cituna pricing | $25/mo billed annually (Lite)Otterly.AI pricing |
| What it covers | Covers 1 brand and 10 buyer prompts, checked daily on all seven engines. | Covers 15 search prompts tracked daily on four AI engines. |
| Free trial | 3-day free trial of Starter; a card is required, and it becomes Starter ($49/month) unless cancelled | Free trial for new users (length not stated on the pricing page) |
| Platforms | Web, API | Web, API |
| Integrations (vendor's figure) | Not stated | Not stated |
| Open source | No | No |
| Made by | Eternum Capital FZE LLC | OtterlyAI GmbH |
Choose Cituna if…
- The job is getting the fixes for AI visibility gaps written for you, not only reported.
- The job is planning outreach to the sites AI engines cite when they name a competitor.
Choose Otterly.AI if…
- Price matters: its cheapest paid plan is $25/mo against $49/mo.
- The job is tracking a handful of prompts for a small team.
- The job is reporting AI search visibility for several clients from separate workspaces.
Still weighing it up?
If neither is quite right, Cituna and Otterly.AI are also compared with their other rivals: Cituna vs Profound, Cituna vs Peec AI and Cituna vs AthenaHQ.
To see them doing real work, read 8 Best ChatGPT Rank Trackers in 2026 and 7 Otterly AI Alternatives for Better AI Search Visibility (2026).
What Cituna does
- Daily checks on ChatGPT, Perplexity, Gemini, Claude, Grok, Google AI Overviews and Google AI Mode on every plan, recording which brands each engine names and which pages it cites
- Writes the fix for every gap it finds, such as schema, FAQ markup, llms.txt and articles, with gaps ranked by impact and effort
- Turns the sites AI engines cite into an outreach plan: a pitch for each site and a status from planned to placed
- Google Search Console data on every plan, with buyer questions drawn from your own Search Console queries
- Writes 30 articles a month on Starter (90 on Pro, 300 on Max) and publishes them to WordPress, Shopify or Sanity, to a GitHub repository as Markdown, or to any other CMS by signed webhook
- API and MCP access: read-only on Starter, write actions from Pro
Watch out for
- No free plan; the 3-day trial needs a card and becomes a paid Starter plan unless cancelled
- Does not track Microsoft Copilot
- Starter tracks 10 buyer prompts for one brand; competitor tracking is listed from Pro
What Otterly.AI does
- Daily prompt tracking on ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot
- Google AI Mode, Gemini and Claude as paid add-ons
- Brand Visibility Index, domain ranking and link citation analysis
- Generative Engine Optimization audits of your URLs
- AI prompt research tool and tracking in 50+ countries
- API and MCP access, Agent Analytics and a Looker Studio connector from the Standard plan
Watch out for
- No free plan; the cheapest plan tracks 15 prompts
- Google AI Mode, Gemini and Claude cost extra on every plan
- API, MCP and Agent Analytics start on Standard ($189/month billed monthly)
Questions
Is Cituna or Otterly.AI cheaper?
On published entry prices, Otterly.AI is cheaper: $49/mo (Starter) for Cituna against $25/mo billed annually (Lite) for Otterly.AI. What each plan includes differs, so compare the limits too.
Do Cituna and Otterly.AI have free plans?
Neither has a free plan. Cituna offers a 3-day free trial of Starter; a card is required, and it becomes Starter ($49/month) unless cancelled. Otterly.AI offers a free trial for new users (length not stated on the pricing page).