Cituna vs Otterly.AI
Cituna: AI visibility tracker for seven AI engines, with a site's Search Console data alongside. Otterly.AI: AI search monitoring for brand mentions and website citations. Here is how they compare on price, free plan, platforms and the jobs each does best, from each vendor's own pages.
| Cituna | Otterly.AI | |
|---|---|---|
| What it is | AI visibility tracker for seven AI engines, with a site's Search Console data alongside | AI search monitoring for brand mentions and website citations |
| Pricing | Free trial | Free trial |
| Free plan | No | No |
| Cheapest paid plan | $31/mo billed annually (Starter) | $25/mo billed annually (Lite) |
| Free trial | 3-day free trial of Starter; a card is required, and it becomes Starter ($39/month) unless cancelled | Free trial for new users (length not stated on the pricing page) |
| Platforms | Web, API | Web, API |
| Integrations (vendor's figure) | Not stated | Not stated |
| Open source | No | No |
| Made by | Eternum Capital FZE LLC | OtterlyAI GmbH |
Choose Cituna if…
- The job is checking whether AI assistants name a business when buyers ask about its market.
- The job is tracking AI visibility alongside a site's Google Search Console data.
Choose Otterly.AI if…
- Price matters: its cheapest paid plan is $25/mo against $31/mo.
- The job is tracking a handful of prompts for a small team.
- The job is reporting AI search visibility for several clients from separate workspaces.
Still weighing it up?
If neither is quite right, Cituna and Otterly.AI are also compared with their other rivals: Cituna vs Profound, Cituna vs Peec AI and Cituna vs AthenaHQ.
What Cituna does
- Daily checks on ChatGPT, Perplexity, Gemini, Claude, Grok, Google AI Overviews and Google AI Mode on every plan
- Records which brands each engine names and which pages it cites
- Google Search Console integration on every plan, with buyer questions drawn from your own Search Console queries
- Written fixes, such as schema, FAQ markup, llms.txt and articles, with gaps ranked by impact and effort
- Publishes to CMSs including WordPress, Shopify, Wix, Webflow and Ghost
- API and MCP access: read-only on Starter, write actions from Pro
Watch out for
- No free plan; the 3-day trial needs a card and becomes a paid Starter plan unless cancelled
- Does not track Microsoft Copilot
- Starter tracks 10 buyer prompts for one brand; competitor tracking is listed from Pro
What Otterly.AI does
- Daily prompt tracking on ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot
- Google AI Mode, Gemini and Claude as paid add-ons
- Brand Visibility Index, domain ranking and link citation analysis
- Generative Engine Optimization audits of your URLs
- AI prompt research tool and tracking in 50+ countries
- API and MCP access, Agent Analytics and a Looker Studio connector from the Standard plan
Watch out for
- No free plan; the cheapest plan tracks 15 prompts
- Google AI Mode, Gemini and Claude cost extra on every plan
- API, MCP and Agent Analytics start on Standard ($189/month billed monthly)
Questions
Is Cituna or Otterly.AI cheaper?
On published entry prices, Otterly.AI is cheaper: $31/mo billed annually (Starter) for Cituna against $25/mo billed annually (Lite) for Otterly.AI. What each plan includes differs, so compare the limits too.
Do Cituna and Otterly.AI have free plans?
Neither has a free plan. Cituna offers a 3-day free trial of Starter; a card is required, and it becomes Starter ($39/month) unless cancelled. Otterly.AI offers a Free trial for new users (length not stated on the pricing page).