Salesforce Sales Cloud: pricing, features and alternatives
Sales CRM with lead, opportunity and forecasting tools in five editions
What is Salesforce Sales Cloud?
Sales Cloud is the Salesforce CRM for managing leads, accounts, contacts and opportunities. The entry Starter Suite covers basic sales and email marketing, while higher editions add quoting, forecasting, more AI, security and data features. Plans are priced per user, and everything above Starter is sold on annual billing.
Good for
- Sales teams that need forecasting and quoting on top of a pipeline
- Companies that expect to add security and admin controls as they grow
Key features
- Lead, account, contact and opportunity management
- Lead routing and built-in sales flows
- Email, event and contact sync
- Quoting and forecasting from Pro Suite
- Agentforce AI features in the Max edition
Limitations to know about
- Everything above Starter Suite is billed annually only
- Max lists no free trial
- Premier Support is an add-on on Pro Suite
- The page notes that its information is subject to change
Salesforce Sales Cloud pricing
Salesforce Sales Cloud has no free plan. It offers a free trial on Starter Suite, Pro Suite, Core and Advanced (length not stated on the page). Starter Suite, Pro Suite, Core, Advanced and Max cost $25 to $550 per user a month billed annually.
| Plan | Price | What you get |
|---|---|---|
| Starter Suite | $25/user/mo, monthly or annual | Lead, account, contact and opportunity management, lead routing, email sync, email marketing |
| Pro Suite | $100/user/mo, billed annually | Adds more customization and automation, quoting, forecasting |
| Core | $195/user/mo, billed annually | Adds Premier Success, Slack Business+, Tableau Next; AI can be added |
| Advanced | $395/user/mo, billed annually | Adds enhanced security, more AI, expanded data capacity, Sales Programs |
| Max | $550/user/mo, billed annually | Adds Agentforce for Sales, Spiff, Sales Planning, Maps; 2.75M Flex Credits per org per year |
What a team pays: For a team of five on Starter Suite: $125 a month.
Salesforce Sales Cloud alternatives
HubSpot
CRM platform with free tools plus paid marketing, sales and service hubs
Pipedrive
Pipeline-based sales CRM for tracking leads and deals
Attio
Customisable CRM with email sync, enrichment, workflows and AI agents
Zoho CRM
CRM with a free plan for three users and four paid editions
Freshsales
Sales CRM from Freshworks with three paid plans and a 21-day trial
Close
CRM for sales teams that work by phone, email and text
Frequently asked questions
Is Salesforce Sales Cloud free?
No, Salesforce Sales Cloud does not have a free plan. It offers a free trial on Starter Suite, Pro Suite, Core and Advanced (length not stated on the page). Paid plans start at $25/user/mo.
How much does Salesforce Sales Cloud cost?
Starter Suite, Pro Suite, Core, Advanced and Max cost $25 to $550 per user a month billed annually. On Starter Suite: page lists $25 for monthly or annual billing. Prices as published on Salesforce Sales Cloud's pricing page on 7 November 2026.
What is Salesforce Sales Cloud used for?
Sales Cloud is the Salesforce CRM for managing leads, accounts, contacts and opportunities. People use it for sales teams that need forecasting and quoting on top of a pipeline and companies that expect to add security and admin controls as they grow.
What are the alternatives to Salesforce Sales Cloud?
Tools that do a similar job include HubSpot, Pipedrive, Attio, Zoho CRM and Freshsales. Each has its own page here with its plans, limits and prices.
Who makes Salesforce Sales Cloud?
Salesforce Sales Cloud is made by Salesforce, Inc., based in San Francisco, California, US. The company was founded in 1999.
Sources
Every fact on this page comes from the pages below, read on the dates shown: Salesforce, Inc.'s own pages first, and a named public reference where they are silent.
- salesforce.com/sales/pricing/ (pricing for all five editions, billing terms, trial, feature differences) read 7 November 2026
- en.wikipedia.org/wiki/Salesforce (company founded year and headquarters) read 7 November 2026
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