Typeform
One-question-at-a-time forms and surveys with AI form creation, logic and monthly response allowances
What is Typeform?
Typeform builds forms, surveys and quizzes that show one question at a time, with conditional logic, scoring and calculations. Typeform AI creates forms from a prompt and can use uploaded files and web search. Responses go to Google Sheets, HubSpot, Salesforce, Airtable and other apps, or to 500+ services through Zapier. The free plan collects 10 responses a month. Paid plans are priced by monthly response allowance and seats: Basic covers 100 responses and 1 user, Plus removes Typeform branding, and Business adds drop-off and conversion tracking. Growth Flow adds lead enrichment, AI insights and automated follow-ups.
Good for
- Conversational lead-capture forms that send contacts to a CRM
- Customer and employee feedback surveys
- Quizzes and order forms with scores and price calculations
Key features
- Typeform AI builds forms from a prompt, with file uploads, web search and form translation
- Conditional logic, branching, scores, calculations, hidden fields, recall and multiple endings
- Payment questions through Stripe (Basic plan and up)
- Video questions and answers, and AI-generated clarification questions
- Integrations including Google Sheets, Airtable, HubSpot, Salesforce, Slack and Mailchimp, plus 500+ services through Zapier
- Public MCP connector to build forms and automations from Claude and ChatGPT
- Smart Insights AI analysis (Growth Flow); drop-off and conversion tracking (Business)
- APIs and webhooks for creating forms and receiving responses
Limitations to know about
- The Free plan collects only 10 responses a month across all forms
- Every plan has a monthly response cap: 100 on Basic, 1,000 on Plus and 10,000 on Business, rising to at most 750, 2,500 and 50,000 with add-ons
- Removing Typeform branding needs Plus; custom domains, SSO, HIPAA and the EU data center are Enterprise only
- Payment questions are not available on accounts that host data in the EU data center
Typeform pricing
Typeform has a free plan. Basic, Plus, Business, Talent and Growth Flow cost $28 to $266 a month billed annually, or $39 to $379 billed monthly. Enterprise is priced on request.
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 10 responses a month, unlimited typeforms, logic, integrations, Typeform AI |
| Basic | $39/mo billed monthly, or $28/mo billed yearly | 100 responses a month, 1 user, unlimited typeforms, AI form creation, conditional logic, webhooks and integrations |
| Plus | $79/mo billed monthly, or $56/mo billed yearly | 1,000 responses a month, 3 users, remove Typeform branding, custom subdomain |
| Business | $129/mo billed monthly, or $91/mo billed yearly | 10,000 responses a month, 5 users, drop-off rates, conversion tracking, priority support and live chat |
| Talent | $169/mo billed monthly, or $119/mo billed yearly | For HR teams: 3,000 responses a month, 3 users, video questions and answers, reCAPTCHA, multi-language, Clarify with AI |
| Growth Flow | $379/mo billed monthly, or $266/mo billed yearly | 10,000 responses a month, 5 users, enrichment of 1,500 responses a month, Smart Insights, Salesforce integration, email and SMS follow-ups, Contacts & Automations included |
| Enterprise | Custom | Custom responses and seats (6+ users), SSO, HIPAA and GDPR compliance, US or EU data center, custom domains, dedicated Customer Success Manager |
Free plan limits: 10 responses a month across all forms; unlimited typeforms; logic, branching and calculations; embedding; integrations such as Google Sheets, Slack, HubSpot and Zapier; Typeform AI form creation
Costs on top of a plan
- Contacts & Automations, 2,400 actions a month: +$25/mo (Not available on Free or Basic)
- Contacts & Automations, 12,000 actions a month: +$75/mo (Not available on Free, Basic or Plus)
Typeform alternatives
Tally
Doc-style form builder with unlimited free forms and submissions, logic, payments and Notion integration
Jotform
Form builder with payments through 40+ gateways, AI form generation and 100 free submissions a month
Fillout
Form builder with unlimited seats on every plan, AI form creation, payments and 1,000 free responses a month
Paperform
Form builder for payments, bookings and signatures, with no transaction fees and unlimited users on every plan
SurveyMonkey
Survey platform with AI survey building, AI analysis of open-ended answers and plans priced by responses
Google Forms
Google's form and quiz builder, free with a Google Account, with responses that flow into Google Sheets
Compare Typeform with these side by side
Head to head: Typeform vs Jotform · Typeform vs Google Forms · Typeform vs Tally · Typeform vs Fillout · Typeform vs SurveyMonkey
Frequently asked questions
Is Typeform free?
Typeform has a free plan. 10 responses a month across all forms; unlimited typeforms; logic, branching and calculations; embedding; integrations such as Google Sheets, Slack, HubSpot and Zapier; Typeform AI form creation. Paid plans start at $28/mo billed annually.
How much does Typeform cost?
Basic, Plus, Business, Talent and Growth Flow cost $28 to $266 a month billed annually, or $39 to $379 billed monthly. Enterprise is priced on request. There is also a free plan. On Basic: 1 user and 100 responses a month included (up to 750 a month with add-ons); $468 billed yearly; 1 GB file uploads; payment questions through Stripe. Prices as published on Typeform's pricing page on 21 October 2026.
What is Typeform used for?
Typeform builds forms, surveys and quizzes that show one question at a time, with conditional logic, scoring and calculations. People use it for conversational lead-capture forms that send contacts to a CRM, customer and employee feedback surveys and quizzes and order forms with scores and price calculations.
What are the alternatives to Typeform?
Tools that do a similar job include Tally, Jotform, Fillout, Paperform and SurveyMonkey. Each has its own page here with its plans, limits and prices.
Who makes Typeform?
Typeform is made by Typeform SL, based in Barcelona, Spain. The company was founded in 2012.
Sources
Every fact on this page comes from Typeform SL's own pages, read on the dates shown.
- typeform.com/pricing/ (plan prices (monthly and yearly), responses and seats per plan, feature comparison, add-on prices, Growth Flow trial, Enterprise, FAQ) read 21 October 2026
- typeform.com/ (product description, AI forms, payments with Stripe and PayPal, analytics, Growth Flow and Research Flow) read 21 October 2026
- typeform.com/ai/ (Typeform AI: prompt-built forms, file uploads, web search, translation, MCP connector) read 21 October 2026
- help.typeform.com/hc/en-us/articles/360032972852-Free-plan (free plan limits (10 responses a month), free plan features, trial mode for paid features) read 21 October 2026
- help.typeform.com/hc/en-us/articles/15212919734036-Stripe-integration-Troubleshooting-and-FAQs (payment question plan requirement (Basic or higher) and EU data center exclusion) read 21 October 2026
- typeform.com/about-us/ (company: founded in 2012, remote-first) read 21 October 2026
- typeform.com/legal/legal-notice-terms-of-use (company: legal name Typeform SL and registered address in Barcelona (hq)) read 21 October 2026
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