Manychat
Automates social DMs and comment replies on Instagram, WhatsApp and more
What is Manychat?
Manychat is a chat marketing tool that automates conversations on Instagram, Facebook Messenger, WhatsApp, TikTok, Telegram, SMS and email. Creators and small businesses use it to reply to comments and direct messages, collect leads and send broadcasts. Pricing is based on active contacts per month, with AI-powered conversations on Pro and higher plans.
Good for
- Replying automatically to Instagram comments and direct messages
- Collecting email addresses from social media followers
- Managing messages from several social channels in one inbox
Key features
- Automated replies to comments and direct messages
- Channels: Instagram, Facebook Messenger, WhatsApp, TikTok, Telegram, SMS and email
- Broadcasts and AI-powered conversations from the Pro plan
- Shared team inbox and assignments on Business and Advanced
- Official Meta Business Partner and TikTok partner
Limitations to know about
- Free plan: 25 active contacts a month, 2 channels and up to 4 active automations, with Manychat branding
- Each plan includes a set number of active contacts; contacts above that are charged as overage
- Essential and Pro connect 2 and 3 channels; unlimited channels start on Business
Manychat pricing
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 25 Active Contacts/month, 2 channels, up to 4 active automations, 1 user |
| Essential | $17/mo, or $14/mo billed annually | 250 Active Contacts, 2 channels, unlimited custom automations, 2 users, no branding |
| Pro | $39/mo, or $29/mo billed annually | 2,500 Active Contacts, 3 channels, broadcasts, AI-powered conversations, 3 users |
| Business | $99/mo, or $69/mo billed annually | 7,500 Active Contacts, unlimited channels, shared team inbox, 5 users, priority support |
| Advanced | $199/mo, or $139/mo billed annually | 25,000 Active Contacts, unlimited channels, 10 users, priority support |
Free plan limits: 25 Active Contacts per month, any 2 channels, up to 4 active automations, 1 user, Manychat branding
Manychat alternatives
Tidio
Live chat, ticketing and an AI agent (Lyro) for customer service
Chatbase
Builds AI support agents trained on a company's own content
Voiceflow
Platform for building AI customer service agents for chat and voice
Intercom
Customer service helpdesk with a built-in AI agent, Fin
Zendesk
Customer service software with ticketing, messaging, voice and AI agents
Freshdesk
Freshworks help desk with ticketing, a knowledge base and Freddy AI
Frequently asked questions
Is Manychat free?
Manychat has a free plan. 25 Active Contacts per month, any 2 channels, up to 4 active automations, 1 user, Manychat branding. Paid plans start at $14/mo billed annually.
How much does Manychat cost?
Manychat's cheapest paid plan, Essential, costs $17 a month billed monthly and $14 a month billed annually. 250 Active Contacts/month included, then pay per contact; annual option is $168 billed annually. Prices as published on Manychat's pricing page on 23 September 2026.
What is Manychat used for?
Manychat is a chat marketing tool that automates conversations on Instagram, Facebook Messenger, WhatsApp, TikTok, Telegram, SMS and email. People use it for replying automatically to Instagram comments and direct messages, collecting email addresses from social media followers and managing messages from several social channels in one inbox.
What are the alternatives to Manychat?
Tools that do a similar job include Tidio, Chatbase, Voiceflow, Intercom and Zendesk. Each has its own page here with its plans, limits and prices.
Who makes Manychat?
Manychat is made by Manychat, Inc.. The company was founded in 2015.
Sources
Every fact on this page comes from Manychat, Inc.'s own pages, read on the dates shown.
- manychat.com/pricing (plan prices (monthly and annual toggle), contact limits, channels, trial, features, FAQ) read 23 September 2026
- manychat.com/about (launch year (on Telegram in 2015), legal name) read 23 September 2026