Automate Basics

lemlist vs Reply.io

lemlist or Reply.io? Here is how they compare on price, free plan, platforms and the jobs each does best, from each vendor's own pages.

Compiled by · Facts checked 21 October 2026

Compared on
lemlist

Free trial · from $55/mo

Visit
Reply.io

Free trial · from $49/user/mo

Visit
What it isMultichannel outreach across email, LinkedIn, calls and WhatsApp, with an email-only plan priced by volumeMultichannel sales outreach with unlimited mailboxes on volume plans and Jason, an AI SDR
Free planNoNo
Cheapest paid plan$55/mo billed annually (Email)lemlist pricing$49/user/mo billed annually (Email Volume)Reply.io pricing
What it covers50,000 emails a month with unlimited users and email senders; $62 a month on quarterly billing. Higher volumes cost $89 (100,000), $159 (200,000), $359 (500,000) and $659 (1,000,000) a month on monthly billing.1,000 active contacts a month, unlimited emails, mailboxes (fair usage policy) and warmup, 50 live data credits. Tiers up to 5,000 contacts are per user; from 10,000 contacts ($179 a month, or $159 billed yearly) the price is flat with unlimited users.
Free trial14-day free trial with Multichannel features (except in-app calls) and 200 credits14-day free trial with core features, including the B2B database, multichannel sequences, API and AI features
PlatformsWeb, Chrome extension, API, CLIWeb, Chrome extension, API
Integrations (vendor's figure)58 integrations across 8 categories, including HubSpot, Salesforce, Pipedrive, Zapier, Make, n8n and ClayNative HubSpot, Salesforce, Pipedrive, Copper, Zendesk Sell and Close integrations, plus Zapier, Make and 100+ integrations
Open sourceNoNo
Made bylempire SASReplyApp Inc.

Choose lemlist if…

  • The job is running email and LinkedIn outreach in one sequence.
  • The job is teams that want unlimited users on an email-only plan.

Choose Reply.io if…

  • The job is combining email, LinkedIn and calls in one sequence.
  • The job is teams that want a flat price with unlimited users at 10,000+ contacts a month.

Still weighing it up?

If neither is quite right, lemlist and Reply.io are also compared with their other rivals: Instantly vs lemlist, Instantly vs Smartlead and Outreach vs Salesloft.

What lemlist does

  • Sequences that mix email, LinkedIn visits, invites, messages and voice notes, calls, SMS and WhatsApp, with conditions and branching
  • 650M+ B2B lead database and waterfall email and phone finding across 25+ data providers, on credits
  • lemAgent: an AI agent you brief in chat that finds leads, writes every message and builds the campaign for your approval
  • AI agents for intent signals, enrichment and messaging, plus AI reply intent detection and AI-generated replies
  • lemwarm warmup, inbox rotation, custom tracking domain and a Deliverability Hub, included on all plans
  • Unified inbox across senders and channels

Watch out for

  • LinkedIn, SMS, calling and the Gmail and LinkedIn extensions are only on the per-user Multichannel plan
  • Lead finding and intent signals use credits sold as separate add-ons
  • WhatsApp steps cost an extra $20 per user a month

What Reply.io does

  • Conditional sequences across email, LinkedIn, calls, SMS and WhatsApp tasks, plus any channel through a Zapier step
  • Unlimited mailboxes and warmup through Mailtoaster.ai on Email Volume plans, under a fair usage policy
  • Inbox rotation, ESP matching, custom tracking domains, Google Postmaster integration and an email health check
  • Live B2B database of 1 billion contacts with intent signals, technology filters and website visitor reveals
  • AI sequence builder, AI variables, AI email assistant, AI reply categorization and AI reply handling
  • Jason AI SDR that finds prospects, writes messages and handles replies in autopilot or approval mode

Watch out for

  • Email Volume tiers up to 5,000 active contacts are billed per user
  • LinkedIn automation ($69 a month per account) and calls ($29 a month) cost extra on Email Volume
  • Unlimited mailboxes are subject to a fair usage policy tied to active contacts

Questions

Is lemlist or Reply.io cheaper?

They price different things, so neither is simply cheaper. lemlist's entry price, $55/mo billed annually (Email), is for the whole plan; Reply.io's, $49/user/mo billed annually (Email Volume), is per user or seat. Price the number of people, channels or contacts you have on each.

Do lemlist and Reply.io have free plans?

Neither has a free plan. lemlist offers a 14-day free trial with Multichannel features (except in-app calls) and 200 credits. Reply.io offers a 14-day free trial with core features, including the B2B database, multichannel sequences, API and AI features.

Every fact here comes from each vendor's own pages; the sources are listed on the lemlist and Reply.io pages.