Automate Basics

Typeform vs Google Forms

Pick up to 4 tools and see their free plans, entry prices, platforms and limits in one table. Every fact comes from each vendor's own pages, checked 21 October 2026.

Written head to head: Typeform vs Google Forms, with when to choose each side.

Compared on
Typeform

Free plan · from $28/mo

Google Forms

Free plan · from $7/user/mo

What it isOne-question-at-a-time forms and surveys with AI form creation, logic and monthly response allowancesGoogle's form and quiz builder, free with a Google Account, with responses that flow into Google Sheets
Free plan10 responses a month across all forms; unlimited typeforms; logic, branching and calculations; embedding; integrations such as Google Sheets, Slack, HubSpot and Zapier; Typeform AI form creationFree with a personal Google Account. Google's pages read do not state a form or response limit; files count toward the 15 GB of storage free Google Drive users get. Gemini features need an eligible paid plan.
Cheapest paid plan$28/mo billed annually (Basic)Typeform pricing$7/user/mo billed annually (Business Starter)Google Forms pricing
What it covers1 user and 100 responses a month included (up to 750 a month with add-ons); $468 billed yearly; 1 GB file uploads; payment questions through Stripe.$8.40 per user a month on the Flexible Plan (no commitment) or $7 per user a month on the Annual Plan ($84 per user a year). Starter, Standard and Plus can be bought for up to 300 users.
Free trial14-day free trial of Growth Flow, card required; paid features can also be tried on the Free plan in trial mode14-day free trial of Google Workspace for new customers, for up to 10 users; billing details needed, charged only after the trial
PlatformsWeb, APIWeb
Integrations (vendor's figure)Integrations including Airtable, Google Sheets, HubSpot, Salesforce, Slack and Mailchimp, plus 500+ services through ZapierNot stated
Open sourceNoNo
Good for
  • Conversational lead-capture forms that send contacts to a CRM
  • Customer and employee feedback surveys
  • Quizzes and order forms with scores and price calculations
  • Quick surveys, quizzes and sign-up forms at no cost
  • Teams that already keep their data in Google Sheets and Google Workspace
  • Classroom quizzes and internal feedback forms
Watch out for
  • The Free plan collects only 10 responses a month across all forms
  • Every plan has a monthly response cap: 100 on Basic, 1,000 on Plus and 10,000 on Business, rising to at most 750, 2,500 and 50,000 with add-ons
  • Removing Typeform branding needs Plus; custom domains, SSO, HIPAA and the EU data center are Enterprise only
  • Its pages do not describe collecting payments in a form
  • Gemini form creation and response summaries need an eligible Google Workspace or Google AI plan
  • Gemini summaries need 3 to 200 responses, skip quiz responses and are not saved
Made byTypeform SLGoogle LLC

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

Every tool in form builders and survey tools is on its category page, with the written head-to-heads on Compare.