Midjourney vs Leonardo.Ai
Midjourney: AI image and video generator sold as a monthly or yearly subscription. Leonardo.Ai: AI image and video generation platform, part of Canva since 2024. Here is how they compare on price, free plan, platforms and the jobs each does best, from each vendor's own pages.
| Midjourney | Leonardo.Ai | |
|---|---|---|
| What it is | AI image and video generator sold as a monthly or yearly subscription | AI image and video generation platform, part of Canva since 2024 |
| Pricing | Paid | Free plan |
| Free plan | No | Yes |
| Cheapest paid plan | $8/mo billed annually (Basic)Midjourney pricing | $10/mo billed annually (Essential)Leonardo.Ai pricing |
| Free trial | Limited trial only in the niji·journey app (iOS and Android); none on Discord or midjourney.com | None stated |
| Platforms | Web | Web, iOS, Android, API |
| Integrations (vendor's figure) | Not stated | Not stated |
| Open source | No | No |
| Made by | Midjourney | Leonardo.Ai (part of Canva) |
Choose Midjourney if…
- Price matters: its cheapest paid plan is $8/mo against $10/mo.
- The job is creating concept art and mood boards for a campaign or product idea.
- The job is producing illustrations for presentations, blog posts or social media.
Choose Leonardo.Ai if…
- You want a free plan: Midjourney does not have one.
- You want a mobile app (iOS and Android).
- You need an API to build on.
- The job is generating product shots, concept art and marketing images.
- The job is creating short videos from prompts with selected video models.
Still weighing it up?
If neither is quite right, Midjourney and Leonardo.Ai are also compared with their other rivals: Midjourney vs Ideogram, Midjourney vs Recraft and Canva vs Adobe Firefly.
What Midjourney does
- Image and video generation on the website and in Discord
- Monthly Fast GPU time from 3.3 hours (Basic) to 60 hours (Mega)
- Unlimited Relax-mode image generation on Standard, Pro and Mega
- Stealth Mode to keep images and videos private on Pro and Mega
- HD video on Standard and above; SD only on Basic
- Extra Fast GPU time for $4 per hour
Watch out for
- No free plan, and no free trial on Discord or midjourney.com
- Stealth Mode (private images and videos) is only on Pro and Mega
- Companies with more than $1,000,000 in gross annual revenue must buy Pro or Mega
What Leonardo.Ai does
- Image and video generation with several models, including Leonardo's own Phoenix and Lucid models
- Monthly fast tokens with a token bank (e.g. 25,500 on Essential)
- Private creations and personal AI model training on paid plans
- Unlimited relaxed generation for selected models on Premium and Ultimate
- Team plans with shared tokens and private team generations
- Pay-as-you-go API, including remove.bg background removal APIs
Watch out for
- Free plan: 150 fast tokens per day and creations are public
- Unlimited relaxed generation is only on Premium and Ultimate, for selected models
- Team plans are priced per seat ($24 or $48 per seat per month)
Questions
Is Midjourney or Leonardo.Ai cheaper?
On published entry prices, Midjourney is cheaper: $8/mo billed annually (Basic) for Midjourney against $10/mo billed annually (Essential) for Leonardo.Ai. What each plan includes differs, so compare the limits too.
Do Midjourney and Leonardo.Ai have free plans?
Leonardo.Ai does; Midjourney does not; its trial: limited trial only in the niji·journey app (iOS and Android); none on Discord or midjourney.com.