MailerLite vs Brevo

Compared on	MailerLite Free plan · from $10.80/mo VisitRemove	Brevo Free plan · from $8.08/mo VisitRemove
What it is	Email marketing with a free plan for 250 subscribers and paid plans priced by list size and sending	Email, SMS and WhatsApp marketing, formerly Sendinblue, priced by email volume with a free 300-a-day plan
Free plan	Up to 250 subscribers and 2,500 emails a month; 3 active automations with up to 5 steps; 1 website and 1 landing page; 3 active forms; 1 digital product or booking; 2 user seats; MailerLite logo on emails; API and MCP access limited, with no sending through them; community support. Sending locks above 250 active subscribers.	300 emails a day; up to 100,000 contacts; 1 user; automation limited to 2,000 contacts; Brevo branding on emails; AI content generator, forms, segmentation, transactional email and SMS campaigns (credits paid) included; email support. No credit card needed.
Cheapest paid plan	$10.80/mo billed annually (Comfort)MailerLite pricing	$8.08/mo billed annually (Starter)Brevo pricing
What it covers	For up to 500 subscribers and 5,000 emails a month; $129.60 billed yearly (10% off); 3 user seats, 50 automations, 10 forms. The price rises with subscriber count, and the plan moves to the next tier automatically when the limit is passed.	5,000 emails a month and 500 contacts; 1 user; $97 billed yearly (10% off). Removing the Brevo logo costs $12 a month extra on Starter. The price rises with email volume, up to 100,000 emails a month on Starter.
Free trial	14-day trial of premium features on every new account, no credit card required	None stated
Platforms	Web, iOS, API	Web, API
Integrations (vendor's figure)	100+ integrations including Shopify, WooCommerce, Stripe, ChatGPT and Claude	150+ integrations including Shopify, WordPress, Stripe and Zapier
Open source	No	No
Good for	Small businesses sending regular newsletters on a tight budget Creators selling digital products, bookings or paid newsletters Teams that want the full feature set without moving to a higher tier	Businesses with large contact lists that send infrequently Combining marketing email with transactional email and SMS in one account Starting free with automation for a list under 2,000 contacts
Watch out for	The free plan stops at 250 subscribers and sending locks when the limit is passed Comfort caps sending at 5,000 emails a month at 500 subscribers and allows 50 automations and 10 forms Transactional email is a separate product, MailerSend	The free plan is capped at 300 emails a day and keeps Brevo branding Free and Starter limit automation to 2,000 contacts; A/B testing and send time optimization start on Standard WhatsApp, pop-ups and mobile push need Professional, which starts at $499 a month
Made by	MailerLite Limited	Brevo SAS (formerly Sendinblue)

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

Every tool in email marketing tools is on its category page, with the written head-to-heads on Compare.