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Google Vids adds more control over caption appearance

By Automate Basics, written with AI from Google's original

· 2 min read

Phone on tripod filming a parcel beside colour swatches in soft light
Image: AI-generated illustration.

Google says people making videos in Google Vids can now change the typography, screen position and animation of captions. The controls give workplace teams more room to match captions to a video's look.

What changed in Google Vids captions

Google says captions in Google Vids no longer have to use a fixed style. People making a video can change the captions' font and typography, place them elsewhere on screen, and choose how they animate. Google presents the change as a way to make captions fit a brand or the visual style of a video.

The update matters when a video may be watched without sound, as often happens in social feeds or company channels. Captions can help viewers follow along in that setting. The announcement is about how captions look, rather than a change to the video's spoken content.

Who can use the new caption controls?

Google says the controls are available now to both Rapid Release and Scheduled Release domains. Its availability list includes Business Starter, Standard, Plus and Base; Enterprise Starter, Standard and Plus; and Education Fundamentals, Standard and Plus.

Google also lists the Frontline Starter, Standard and Plus editions. Other eligible editions include Nonprofits, Individual, Essentials Starter, Enterprise Essentials and Enterprise Essentials Plus. For consumers, the list names Google AI Plus and Ultra. The listed add-ons are Teaching and Learning, Google AI Pro for Education, and AI Expanded Access. Google does not give a separate price for the caption controls. It says there is no admin control or end-user setting for the feature.

How do I try styled captions at work?

A short promotional video or an internal training clip is a useful first place to assess the new controls. Google specifically points to marketing and social teams that want captions to fit their brand, as well as creators making short videos. For an internal example, a training video made from a written procedure could benefit from captions that remain easy to follow without sound.

Try a caption style against the footage the team plans to share. Check that the text remains readable, its position does not cover important visual details, and any animation helps rather than distracts. Compare the result with the team's usual visual style before using it more widely.

Frequently asked questions

What can I change about captions in Google Vids?

Google says you can change caption fonts and typography, their position on screen, and how they animate. Previously, captions used a set style. The new options are intended to help captions fit a video's visual style or a team's brand.

Do admins need to enable the new Google Vids caption controls?

Google says there is no admin control or end-user setting for this feature. The company lists the caption controls as available now for Rapid Release and Scheduled Release domains, subject to the editions and add-ons named in its announcement.

Does Google charge extra for styled captions in Vids?

Google does not state a separate price for the new caption controls. Its announcement lists eligible Workspace and consumer editions, along with certain add-ons, but does not say that caption styling requires an additional purchase beyond an eligible plan.

Written with AI from Google's original and published after automatic checks: every figure here appears in the original, and no sentence is copied from it. The picture is AI-generated. The original is the authority.

Source: Customize the style of your captions in Google Vids, Google, 30 Sept 2026.