Kit vs beehiiv

Written head to head: Kit vs beehiiv, with when to choose each side.

Compared on	Kit Free plan · from $32.50/mo VisitRemove	beehiiv Free plan · from $49/mo VisitRemove
What it is	Email marketing for creators, formerly ConvertKit, with a free plan for up to 10,000 subscribers	Newsletter platform with a website builder and ad network, free up to 2,500 subscribers with unlimited sends
Free plan	Up to 10,000 subscribers; unlimited landing pages, forms and email broadcasts; tagging and segmentation; sell digital products and subscriptions (3.5% + 30c per sale); 1 user. No visual automations, email sequences, RSS campaigns or app integrations, and Kit branding stays on.	Up to 2,500 subscribers; unlimited email sends; 1 publication and 1 team seat; website builder, landing pages, recommendation network, API and integrations; 3 segments; 30-day analytics lookback; no automations, A/B testing, paid subscriptions or in-editor AI; beehiiv branding stays on. No credit card needed.
Cheapest paid plan	$32.50/mo billed annually (Creator)Kit pricing	$49/mo billed annually (Lite)beehiiv pricing
What it covers	For 1,000 subscribers (the smallest tier); $390 billed yearly, shown as $33/mo. 2 users. The price rises with subscriber count, for example $50/mo billed yearly at 3,000 subscribers.	For 1,000 subscribers (the smallest tier); 2 team seats, 3 publications, 10 live automations. Lite allows up to 100,000 subscribers and the price rises with subscriber count.
Free trial	14-day free trial of Creator or Pro, no credit card required	Free trial of Lite and Pro, no credit card needed (length not stated)
Platforms	Web, API	Web, API
Integrations (vendor's figure)	100+ direct app integrations through the Kit App Store	Connects with Stripe, Zapier, Google Analytics and more
Open source	No	No
Good for	Creators growing a newsletter list to 10,000 subscribers without paying Selling digital products or paid newsletter subscriptions to an email list Setting up welcome sequences and launch funnels with visual automations	Writers starting a newsletter free up to 2,500 subscribers Publishers earning from ads and paid subscriptions Media brands running several newsletters with a website
Watch out for	The free plan has no automations, sequences or app integrations Creator includes 2 users; unlimited users need Pro Digital product and subscription sales carry a 3.5% + 30c fee on every plan	The free plan has no automations, A/B testing or in-editor AI Removing beehiiv branding needs Pro beehiiv cannot send SMS natively; its pages point to the API or webhooks for that
Made by	Kit, Inc.	beehiiv Inc.

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

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