Automate Basics

AthenaHQ vs Profound

Pick up to 4 tools and see their free plans, entry prices, platforms and limits in one table. Every fact comes from each vendor's own pages, checked 24 September 2026.

Written head to head: Profound vs AthenaHQ, with when to choose each side.

Compared on
AthenaHQ

Free plan · from $245/mo

VisitRemove
Profound

Contact sales

VisitRemove
What it isAEO and GEO platform that tracks AI search visibility and recommends content actionsAI marketing platform that tracks brand visibility in AI answers and runs content agents
Free plan$25 of free credit (300 credits; 1 credit = 1 AI response) on ChatGPT, Perplexity, AI Overviews, Gemini and Copilot; the page does not say whether the credits renewNo
Cheapest paid plan$245/mo billed annually (Starter)AthenaHQ pricingNot publishedProfound pricing
What it coversIncludes 3,600 credits a month (1 credit = 1 AI response) across 11 AI models; API access and extra credits cost extra.Not stated
Free trialNone stated7-day free trial: 50 prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits
PlatformsWeb, APIWeb, API
Integrations (vendor's figure)Not statedNot stated
Open sourceNoNo
Good for
  • Trying AI visibility tracking on a free plan before paying
  • Getting AI visibility tracking and content recommendations in one tool
  • Tracking a wide set of AI models, including Grok, DeepSeek and Meta AI
  • Running AI visibility tracking and content agents for a large brand in one platform
  • Auditing AI visibility for agency prospects and clients
  • Seeing which sources AI engines cite across a category
Watch out for
  • The only paid self-serve plan costs $295 a month ($245 billed annually)
  • API access and extra credits are paid add-ons on Starter, priced on request
  • Tracking in multiple regions and languages is an Enterprise feature
  • No self-serve plan for brands: after the 7-day trial, Enterprise is priced by quote
  • The trial uses a recommended prompt set that cannot be customised and covers three engines
  • Agents run on credits, and more than the allotment needs an Enterprise package
Made byAthenaHQProfound

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

Every tool in AI search visibility tools is on its category page, with the written head-to-heads on Compare.