Apollo.io vs Pipedrive

Pick up to 4 tools and see their free plans, entry prices, platforms and limits in one table. Every fact comes from each vendor's own pages, checked 23 September 2026.

Compared on	Apollo.io Free plan · from $49/seat/mo Visit Remove	Pipedrive Free trial · from $14/seat/mo Visit Remove
What it is	Sales prospecting database with email sequences, dialer and deal tracking	Pipeline-based sales CRM for tracking leads and deals
Free plan	900 credits per seat per year (granted monthly), 2 sequences, AI Assistant limited to 5 chats, record selection limit of 25	No
Cheapest paid plan	$49/seat/mo billed annually (Basic)Apollo.io pricing	$14/seat/mo billed annually (Lite)Pipedrive pricing
What it covers	Monthly: 2,500 credits per seat per month; annual: 30,000 credits per seat per year, granted upfront.	Annual option is one payment of US$168 per seat per year.
Free trial	14-day trial of Basic or Professional (trial includes 50 credits and 5 mobile credits)	14-day free trial, no credit card required
Platforms	Web, API	Web, iOS, Android, Chrome extension, API
Integrations (vendor's figure)	Not stated	500+ integrations
Open source	No	No
Good for	Finding contact details for prospects at target companies Running automated email outreach sequences for a small sales team Enriching CRM records with company and contact data	Tracking a small team's deals from first contact to close Automating follow-up emails and activity reminders Forecasting revenue from the sales pipeline
Watch out for	Free plan: 900 credits per seat per year and 2 sequences Organization requires at least 3 seats and annual billing Record selection limit of 25 on Free and 1,000 on Basic	No free plan; a 14-day free trial is offered Lite has no automations, sequences or two-way email sync Leads and deals are capped per seat (Lite: 2,500 per seat, up to 300,000 per company)
Made by	Apollo.io	Pipedrive Inc.

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

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