Automate Basics
New tool · The Verge

Canva launches Craft image model for planned design generation

By Automate Basics, written with AI from The Verge's original

· 2 min read

Canva has launched Craft, an image model that works out a design before producing the finished image. It is available to Canva users worldwide and is aimed at tasks such as social posts and marketing graphics.

Hand compares a printed graphic draft with a generated Canva still life
Image: AI-generated illustration.

What changed with Canva Craft

Canva has launched Craft, an AI image model that prepares a design plan before generating the image. Canva says that approach is intended to improve control over where objects appear and how text looks, especially in complicated compositions. The model can produce images at up to 2K resolution in more than 30 aspect ratios.

The Verge reports that Canva expects Craft to make social posts and marketing materials, as well as scenes, digital art and landscape imagery. Canva says the model learned from a large collection of designs made by people in its content library, including presentation layouts, menus and infographics. Those are descriptions of what the model is designed to do, not a guarantee that every generated graphic will be ready to publish.

Who can use Canva Craft, and what does it cost?

Canva Craft is available to Canva users worldwide, according to The Verge. The report does not identify a plan requirement or state a price for using Craft, so it is not clear from this source whether usage limits or charges apply. People already making workplace graphics in Canva are the most obvious audience, particularly if they need an image fitted to a specific format.

Canva also says it intends to let AI agents connect to Craft through Model Context Protocol and plans faster versions of the model. Those are future plans, not features the report says are available now. For a team considering Craft today, the relevant change is the image generation tool currently available in Canva.

How do I try Canva Craft at work?

Canva Craft can be tried through Dream Lab: The Verge says to use the three-dot option in Canva’s left-hand menu, then select Dream Lab. A practical first task is a draft social graphic or marketing image where the placement of an object matters. Compare the result with the intended layout before using it in a campaign.

Check any generated text letter by letter, along with object positions, proportions and the space left for other design elements. Canva says Craft is built to handle those details more accurately, but the source does not establish that they will be correct in every output. If the graphic represents a real product or place, check that the image does not suggest details you cannot verify.

Frequently asked questions

What is different about Canva Craft?

Canva says Craft works out a composition before generating the image, rather than producing the finished image in a single stage. The company says this is meant to help with object placement and readable text in complex graphics. It can generate images at up to 2K resolution.

Is Canva Craft available on my Canva plan?

The Verge reports that Canva Craft is available to users worldwide through Dream Lab. The source does not specify which plans include it, what it costs or whether limits apply. Check the terms shown in your Canva account before relying on it for regular work.

Can Canva Craft connect to AI agents?

Canva plans to allow AI agents to connect to Craft through Model Context Protocol, according to The Verge. The report describes that connection as a plan, not a feature available now. Its current instructions for trying Craft point users to Dream Lab in Canva.

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Written with AI from The Verge's original and published after automatic checks: every figure here appears in the original, and no sentence is copied from it. The picture is AI-generated. The original is the authority.

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Source: Canva’s first AI image model plans designs before generating them, The Verge, 22 Oct 2026.