Leonardo.Ai vs Krea vs Ideogram

Compared on	Leonardo.Ai Free plan · from $10/mo VisitRemove	Krea Free plan · from $5/mo VisitRemove	Ideogram Free plan · from $15/mo VisitRemove
What it is	AI image and video generation platform, part of Canva since 2024	AI suite for generating, editing and upscaling images, video and 3D	AI image generator with credit-based plans and a developer API
Free plan	150 fast tokens a day (token bank of 150); creations are public; basic quality settings; 1 personal collection	100 compute units per day (refills daily); image concurrency 1 and video concurrency 0; LoRA training up to 50 images; upscaling up to 2K; community support via Discord	30 credits a week for accounts that sign in with Google, Apple or Microsoft (none for email-and-password accounts); every generation uses credits; images are public; PNG downloads need a paid plan
Cheapest paid plan	$10/mo billed annually (Essential)Leonardo.Ai pricing	$5/mo billed annually (Basic)Krea pricing	$15/mo billed annually (Plus)Ideogram pricing
What it covers	8,500 fast tokens per month; prices shown ex. tax.	5,000 compute units per month.	$180 billed annually; 2,400 priority credits a month plus unlimited slow credits.
Free trial	None stated	None stated	None stated
Platforms	Web, iOS, Android, API	Web, iOS, API	Web, API
Integrations (vendor's figure)	Not stated	Not stated	Not stated
Open source	No	No	No
Good for	Generating product shots, concept art and marketing images Creating short videos from prompts with selected video models Training a personal model on a consistent style or character	Generating and editing images, then upscaling them for print or web Trying several video models from one account Training a LoRA on product or character photos for consistent results	Designing posters, social graphics and other images from a text prompt Keeping a character consistent across a set of images Generating many design variations at once (batch generation on Pro)
Watch out for	Free plan: 150 fast tokens per day and creations are public Unlimited relaxed generation is only on Premium and Ultimate, for selected models Team plans are priced per seat ($24 or $48 per seat per month)	Free plan: 100 compute units per day, 1 image job at a time and video concurrency listed as 0 Commercial licence is only on paid plans Compute units on Basic, Pro and Max do not roll over	Free accounts cannot generate privately; images are published by default Unused subscription priority credits expire at the end of each billing cycle AI editing features (Edit with AI, Image Reference) need priority credits and are not available in the slow queue
Made by	Leonardo.Ai (part of Canva)	Krea	Ideogram

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

Every tool in AI image and design tools is on its category page, with the written head-to-heads on Compare.