Automate Basics

Close vs HubSpot

Pick up to 4 tools and see their free plans, entry prices, platforms and limits in one table. Every fact comes from each vendor's own pages, checked 7 November 2026.

Compared on
Close

See pricing

HubSpot

Free plan · from $7/seat/mo

What it isCRM for sales teams that work by phone, email and textCRM platform with free tools plus paid marketing, sales and service hubs
Free planNoUp to 2 users, 1,000 contacts, 1 million records across other standard objects; no time limit; no credit card required
Cheapest paid planNot publishedClose pricing$7/seat/mo (Starter Customer Platform)HubSpot pricing
What it coversNot stated'Starts at' price offered for a limited time to new customers, with the $20/mo/seat list price struck through (shown for both monthly and annual billing); includes 500 HubSpot Credits.
Free trial14-day free trial, no credit card required, with some calling and enrichment credits includedNone stated
PlatformsWebWeb
Integrations (vendor's figure)Not statedOver 2,000 apps and web services
Open sourceNoNo
Good for
  • Small sales teams that sell mostly by phone and email
  • Solo sellers who need up to 10,000 leads
  • Keeping a free shared contact database for a very small team
  • Running email marketing and lead capture for a small business
  • Keeping sales, marketing and support records in one system
Watch out for
  • Solo allows one user only
  • No workflows on Solo or Essentials
  • Calling and SMS are usage-based on top of the plan (about $0.02 a minute for outbound calls)
  • Free tools are limited to 2 users and 1,000 contacts
  • Professional and Enterprise need a one-time onboarding fee (Marketing Hub: $3,000 and $7,000)
  • The $7/seat Starter price is a limited-time offer for new customers; the list price shown is $20/seat/month
Made byCloseHubSpot, Inc.

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

Every tool in CRM tools is on its category page, with the written head-to-heads on Compare.