Ideogram vs Midjourney vs Recraft

Pick up to 4 tools and see their free plans, entry prices, platforms and limits in one table. Every fact comes from each vendor's own pages, checked 16 October 2026.

Written head to head: Midjourney vs Ideogram · Midjourney vs Recraft, with when to choose each side.

Compared on	Ideogram Free plan · from $15/mo Visit Remove	Midjourney From $8/mo Visit Remove	Recraft Free plan · from $10/mo Visit Remove
What it is	AI image generator with credit-based plans and a developer API	AI image and video generator sold as a monthly or yearly subscription	AI image and vector graphics generator for designers and marketers
Free plan	30 credits a week for accounts that sign in with Google, Apple or Microsoft (none for email-and-password accounts); every generation uses credits; images are public; PNG downloads need a paid plan	No	Limited free credits that reset daily; 3 generations per style per day; 3 image uploads a day; up to 2 images per generation; no parallel generation; Recraft models only; images are public, owned by Recraft and not for commercial use
Cheapest paid plan	$15/mo billed annually (Plus)Ideogram pricing	$8/mo billed annually (Basic)Midjourney pricing	$10/mo billed annually (Basic)Recraft pricing
What it covers	$180 billed annually; 2,400 priority credits a month plus unlimited slow credits.	$96 billed yearly; 3.3 hours (200 minutes) of Fast GPU time per month.	$120 billed annually; 1,000 credits per month; prices exclude VAT.
Free trial	None stated	Limited trial only in the niji·journey app (iOS and Android); none on Discord or midjourney.com	None stated
Platforms	Web, API	Web	Web, API
Integrations (vendor's figure)	Not stated	Not stated	Not stated
Open source	No	No	No
Good for	Designing posters, social graphics and other images from a text prompt Keeping a character consistent across a set of images Generating many design variations at once (batch generation on Pro)	Creating concept art and mood boards for a campaign or product idea Producing illustrations for presentations, blog posts or social media Generating short video clips for social media	Creating icon sets and illustrations in one consistent style Producing vector art for websites and marketing materials Generating on-brand marketing images with custom colour palettes
Watch out for	Free accounts cannot generate privately; images are published by default Unused subscription priority credits expire at the end of each billing cycle AI editing features (Edit with AI, Image Reference) need priority credits and are not available in the slow queue	No free plan, and no free trial on Discord or midjourney.com Stealth Mode (private images and videos) is only on Pro and Mega Companies with more than $1,000,000 in gross annual revenue must buy Pro or Mega	Free plan images are public, owned by Recraft and not for commercial use Free plan is limited to Recraft models and 3 generations per style per day Video generation requires Pro or Teams
Made by	Ideogram	Midjourney	Recraft, Inc.

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

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