Automate Basics

Google Gemini vs Microsoft Copilot

Pick up to 4 tools and see their free plans, entry prices, platforms and limits in one table. Every fact comes from each vendor's own pages, checked 16 October 2026.

Compared on
Google Gemini

Free plan · from $4.99/mo

Microsoft Copilot

Free plan · from $9.99/mo

What it isGoogle's AI assistant app, with paid Google AI plans for higher limitsMicrosoft's free consumer AI assistant, with more use in Microsoft 365 plans
Free planFlash-Lite model, image generation and editing, Deep Research, Gemini Live, Canvas, Gems, Gemini Notebook and limited Google Flow; 15 GB storage; usage limits that refresh every 5 hours up to a weekly limitLimited free version subject to available capacity and usage limits; signing in with a personal Microsoft account adds chat history, image creation, longer conversations and voice
Cheapest paid plan$4.99/mo (Google AI Plus)Google Gemini pricing$9.99/mo (Microsoft 365 Personal)Microsoft Copilot pricing
What it covers2x Free usage limits, video generation, Gemini in Google apps, 400 GB storage.Or $99.99/year. Copilot chat with higher usage than free, plus Copilot in Microsoft 365 apps; AI features are for the subscription owner only.
Free trialNone stated1-month free trial of Microsoft 365 Personal, Family or Premium
PlatformsWeb, Android, iOS, APIWeb, Windows, macOS, iOS, Android
Integrations (vendor's figure)Not statedNot stated
Open sourceNoNo
Good for
  • Researching a topic with Deep Research
  • Drafting emails and documents inside Gmail and Docs
  • Creating images for posts and presentations
  • Asking quick questions and getting answers from the web
  • Summarising a long web page in Edge
  • Drafting documents in Word with a Microsoft 365 subscription
Watch out for
  • Gemini in Gmail, Docs and other Google apps needs a paid plan, is for ages 18+ and is in select languages
  • Video generation is not in the Free plan
  • The Free plan uses the Flash-Lite model, with usage limits that refresh every 5 hours up to a weekly cap
  • Free use depends on available capacity and usage limits
  • In Microsoft 365 Family, Copilot features are for the subscription owner only and cannot be shared
  • Copilot Pro is no longer sold; Microsoft points buyers to Microsoft 365 Premium
Made byGoogleMicrosoft

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

Every tool in AI assistants and chatbots is on its category page, with the written head-to-heads on Compare.