Automate Basics

Copy.ai vs Writer vs Rytr

Pick up to 4 tools and see their free plans, entry prices, platforms and limits in one table. Every fact comes from each vendor's own pages, checked 23 September 2026.

Compared on
Copy.ai

From $24/mo

Writer

See pricing

Rytr

Free plan

What it isAI platform for sales and marketing teams to automate go-to-market workEnterprise AI platform with agents, playbooks and brand style controlsAI writing assistant with templates, tones and a plagiarism checker
Free planNoNo10K characters per month, 1 language, no Tone Match, no plagiarism checks, no Chrome extension.
Cheapest paid plan$24/mo billed annually (Chat)Copy.ai pricingNot publishedWriter pricingNot publishedRytr pricing
What it coversIncludes 5 seats and unlimited words in Chat; billed $288/yr on annual billing.Not statedNot stated
Free trialNone stated14-day free trial of Starter, no credit card requiredNone stated
PlatformsWebWebWeb, Chrome extension
Integrations (vendor's figure)2,000+ integrationsNot statedNot stated
Open sourceNoNoNo
Good for
  • Researching target accounts and drafting personalized outreach
  • Turning a content brief into blog, email and social drafts
  • Enriching CRM records and routing inbound leads
  • Producing on-brand marketing content in a company with style rules
  • Automating research and drafting steps for sales and marketing teams
  • Rolling out governed AI tools across departments
  • Drafting short marketing and business copy from templates
  • Writing first drafts in a chosen tone of voice
  • Managing content for several brands with separate tone profiles (Premium)
Watch out for
  • No free plan is listed on the pricing page
  • The Chat plan does not include workflow credits; they start with the Growth plan at $1,000/month
  • Workflow credits are capped each month: 20K on Growth, 45K on Expansion and 75K on Scale
  • Starter is limited to 5 users, 5 playbooks, 3 active connectors and 3 scheduled routines
  • Starter includes a limited Knowledge Graph (50 GB in a single graph)
  • No free plan, and no published price for Starter
  • Free plan is capped at 10K characters per month with no plagiarism checks
  • Unlimited plan supports 1 language and 1 Tone Match
  • Chrome extension and 35+ languages require Premium
Made byCopyAI, Inc. (acquired by Fullcast)WRITERRytr

Entry prices are the cheapest paid plan, as each vendor publishes it; “What it covers” says what that price is per (a user, a channel, a brand, a number of contacts). The sources are listed on each tool's page.

Every tool in AI writing tools is on its category page, with the written head-to-heads on Compare.